Customer relationship management (CRM) is a widely implemented strategy for managing a company’s interactions with customers, clients and sales prospects. It involves using technology to organize, automate, and synchronize business processes—principally sales activities, but also those for marketing, customer service, and technical support.
The overall goals are to find, attract, and win new clients, nurture and retain those the company already has, entice former clients back into the fold, and reduce the costs of marketing and client service. Customer relationship management describes a company-wide business strategy including customer-interface departments as well as other departments.Measuring and valuing customer relationships is critical to implementing this strategy.
Today’s market is highly competitive and the winner is always a company with the best customer communication and service. It is real tough to provide constant and up-to-date communication with your clients, but the rewards are tremendous. It does not matter if you have a small scale business or a big company; communication has always been a problem.
Imagine you have a new product with less Advertisement budget it is not at all feasible to call every individual and promote your product, services or concept. Bulk mailing or mass mailing is a tool that can be always used with minimum expenses to promote and highlight the product or services that you wish to. By following these processes you give a shape to your requirements in terms of targeted clients and industry. The cost for the complete affair is far less than what is required for a general promotion, even a road show eventually targeting the most lucrative client in most audacious way.
Axis Softech facilitates you with its Bulk mailing software together with bulk mailing facility (Server) which can be used to send the newsletter in the HTML format and also features the exclusive subject insertion and matter editing facilities. This can fetch you unexpected results for your business and it is the best way to penetrate in the desired market with minimum cost.
|Sales Force Automation||Customer Support & Service||Marketing Automation|
|Lead Management||Trouble Tickets||Campaign Management|
|Account & Contact Management||Knowledge Base||Mass Mailing|
|Opportunity Management||Customer Self Service||E-mail Templates|
|Sales Quotes||Online Knowledge Base||Mail Merge Templates|
|Inventory Management||Calendar & Activity Management||Email integration and Extensions|
|Products Catalog||To Dos, Meetings & Calls||Email Client|
|Price Books||Recurring Events||Outlook Plug-in|
|Vendor Management ||Shared Calendar||Office Plug-in|
|Purchase Orders||Activity History||Thunderbird Extension|
|Sales Orders||E-mail Notifications||Customer Portal|
|Reports & Dashboards||Product Customization||Security Management|
|Key Metrics||Custom Fields (10 different data objects)||User Management|
|Customizable Reports||Pick Lists||Profiles|
|20+ Pre-built Reports||Custom List Views||Roles|
|20 Pre-built Dashboards||Drag & Drop Modules||Groups|
|Report Folders||Currency Customization ||Organization-level Access Control|